River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

River Island swimwear presentation

January 26th, 2017
Event

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river island

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Stockholm

Presskontakterna organized a swimwear event for River Island, the purpose of the event was to showcase the new swimwear collection to strengthen the brand awareness among this product range in Sweden. The event was held at Sturebadet around their pool area, the guest could have a proper look at the summer products while they were served lunch. To make a fun and creative element at the event we had synchronized swimmers performing for the guests in swimsuits from the collection. This way we optimised for posts on social media.